Since 2013, I've branded and launched over 30 producers, processors, retailers and service providers in the CBD, Medical and Recreational cannabis markets. I've worked with industry professional organizations, advocacy groups and several nonprofit medical cannabis foundations.

The gallery here is a brief sample of some of my favorite projects not highlighted as case studies elsewhere on this site.

As a two time cancer survivor, I'm a passionate activist in the fight for sensible cannabis legislative reform. When Washington State opened the first recreational cannabis store, 3 of the 4 brands on the shelf that day were my clients. My approach to cannabranding leans heavily on my experience in branding entertainment properties and major consumer brands. It's with that wisdom my team and I were able to set a high standard for how cannabis is marketed above and beyond the tropes of counter culture. We brought cannabis into the mainstream with high production values, authenticity, and mass market brand strategies. With clients in Washington, Oregon, Colorado and California, I'm often flattered by how my work has helped shape the industry nationwide.